Quick Guide to Starting a Glamping Business

14.06.2021

Glamping has become very popular over the past few years thanks to its many advantages. Glamping pods come in different shapes and sizes and they can successfully cater to a lot of travellers – from those who want to escape the city life and relax in nature to those who are looking for a more unique experience and, why not, a little bit of adrenaline.

Not sure what a glamping pod is? Read our guide to glamping pods.

If you are planning to start a glamping business, you probably already know that this venture requires little capital investment and comes with healthy returns. But before you get to work, it is important to understand the industry a little better and the lifestyle that it offers. Read on to find out everything you need to know about making your first steps towards this innovative and sustainable business.

Choosing the location of your glamping site

You might be tempted to think that a successful glamping site needs to be in a prime tourist spot, but that isn’t necessarily the case. While a lot of tourists are still attracted to these prime spots, more and more people are looking for a more unique experience. There’s a clear change in consumer behaviour indicating that tourists are very likely to choose their holiday accommodation based on its unique characteristics and the experience that they offer. In this situation, location often comes in second.

So, a glamping site can be pretty much anywhere as long as it has good access. Secluded, yet easily accessible locations are very attractive, especially if they are surrounded by nature. Opt for a beautiful place where your guests will be able to enjoy nature while also having access to electricity, main water supply, and foul drainage.

Your glamping site might require planning permission

Before you start your business, make sure you are informed about all the local laws and regulations related to glamping sites. Keep in mind that, when it comes to temporary or permanent structures, you will need consent for change of use of the land. This applies to glamping sites that are active for more than 28 days a year and, due to the impact of COVID-19, for the remainder of 2021, this rule has been extended to 56 days in England. If the site of your choosing doesn’t have utilities, installing them will also require planning permission.

There are many different options when it comes to glamping

All you have to do is a quick Google search and you’ll be presented with hundreds of different glamping options, from treehouses and log cabins to geodesic domes and other innovative and eco-friendly pods. When choosing the right glamping pods for your business, it is important to keep in mind that some of these products are seasonal and only a few of them can be used year-round. Ball tents and yurts for instance can’t be equipped with all the necessary utilities and they are not very sturdy. You will also have to take them down quite often for cleaning and they are usually less comfortable than our shipping container tiny houses.

If you don’t want to waste time browsing the web in search of the perfect glamping pods, you’ve come to the right place. We offer three high-quality glamping pods that are versatile, can be used year-round, and are eco-friendly. Made from recycled shipping containers, our Eco-friendly Garden Pop-up Hut, our Tiny House Bliss, and our Nordic Cabin are long-lasting, strong, and look great in any location. Stylish and luxurious, these glamping pods will attract tourists and will offer them unforgettable experiences. And the best thing about it is that it is extremely versatile. You can install one in your backyard and use it as a guest house, a home office, a man cave, a hobby room, etc.

Create a great experience for your guests

Opting for high-quality and well-designed pods can guarantee high rates and great occupancy levels. But it certainly won’t hurt to add a few extra features to spoil your guests such as a rustic fireplace, a hot tub, beautiful furniture, a large bed, and seasonal and locally sourced food hampers.

After two long years of stress and uncertainty, a lot of people are looking for amazing and unique experiences. Outdoor experiences are increasingly popular as people seek to spend time away from the humdrum of busy city life. By understanding what your guests are looking for, your chances of success are greatly increased. Analyzing your competitors will also help as this will give you some insight into what works and what doesn’t and whether there is a potential gap in the market.

A beautiful location, a high-quality glamping pod, and attention to details are all you need to succeed.

Don’t forget about marketing

Marketing is an essential tool for making your glamping pods popular online and attracting the right guests. It is best to work with a marketing team as they will help you create and manage a nice website with a direct booking system. It is vital to make it easy for your guests to book one of your pods online and to communicate with them effectively.

Another important aspect is to have a good social media presence. High-quality images and videos of the site and guest reviews are essential for attracting and engaging with a wider audience, especially when you are looking to expand your business.

Extra Tips:

  • It is important to be passionate and to actually like what you’re selling. If you want to test the pods before you rent them to your guests, why not order one for yourself? We offer a wide range of garden houses and garden pods that can be used for many different purposes. Our most popular residential products are Lucas E Contemporary Garden Log Cabin with Veranda and Large Hobby Room Barbados.
  • When it comes to starting a new business, experts advise over-estimating your spending and underestimating your revenue. When it comes to garden pods, the initial cost might is not very high, but keep in mind that you’ll need to consider other aspects as well such as furnishings, utilities, etc.
  • It might be better to start small. A successful business is a marathon and not a sprint. By starting small, you minimize your risks and you have more time to learn the ropes.
  • Need help choosing a garden room? Call us at 020 3807 0369 or send us an e-mail at info@summerhouse24.co.uk

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